AVIRO UK Privacy Policy

Your privacy is important to us. This Privacy Policy details how we manage your personal information. It outlines what personal information we collect and how it is used when you visit or purchase from the AVIRO UK website. As described in this policy, we may under certain circumstances share your information among third parties that provide services on our behalf or with whom we have partnered to offer a particular product or service. We do not sell or rent your personal information to third parties.

In addition to this Privacy Policy, the AVIRO UK Terms and Conditions apply to your use of our website. Please read them in conjunction with this policy.

In this Privacy Policy:

• “We” or “us” means SMART4U Group Ltd, distributor of Aviro in UK.
• “You” means you, the person visiting the AVIRO UK website.
• “Personal information” means information that can be used to uniquely contact, identify or locate you.

PERSONAL INFORMATION WE COLLECT

If you are visiting our website, we may collect and store the following information about your visit, including:

• The IP address of your machine when connected to the Internet and the domain name from which you are accessing the Internet;
• the operating system and the browser your computer uses, and any search engine you are using;
• your browsing behavior;
• the date and time you are visiting;
• the URL of the pages you visit while you are on uk.avirowear.com;
• what websites or search terms referred you to uk.avirowear.com;

We refer to this collected information as “Device Information.” Although we may publish aggregated information about usage patterns, we do not disclose information about individual devices or persons.

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

When you purchase a product, create an account, sign up to our newsletter, participate in a promotion or contact us with a question or concern. We may collect the following order information, including:

• First and last name
• Delivery and billing addresses
• Email address
• Mobile telephone number
• Password(s)
• Payment information (such as credit card details)

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information. If you do not provide your personal information AVIRO UK may not be able to complete a transaction with you.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Device Information that we collect to help us screen for potential risk and protect the security or integrity of our website and our business. We also collect this information to improve and optimize our site (for example, by looking at how our customers browse and interact with the site and to understand if our marketing campaigns are successful).

The Personal Information we collect may be used in some or all of the following ways:

• To process and fulfill your order including the delivery of items purchased from the AVIRO UK online store
• Keep you updated on your order
• Respond to you
• Send you our newsletter
• Personalize your customer experience
• To administer and fulfill our promotions

When you register as a user on AVIRO UK’s website, we will also use your personal information to send you marketing and/or promotional materials. There is an unsubscribe link at the bottom of each email if at any time you want to unsubscribe from receiving these.

Use of cookies for advertising and analytics

Our website uses cookies and similar technologies such as pixels and beacons, to collect information. This includes information about pages viewed, products purchased, the customer journey around our website and whether marketing communications are opened.

Our website places a cookie on the hard drive of your computer. A “cookie” is a file which allows us to track and target the interests of users. In addition, our website uses third party cookies to assist advertisers, which include the following;

• Google Analytics - which gives us insight into behavior information relating to visitor, age, gender and interest on an anonymous and aggregate level. It also tracks your activity across the AVIRO website. This will help us to understand browsing behavior to give you a better experience whilst visiting our site.
• Google Ads - to deliver target advertisements to individuals who visit our websites.
• Facebook Custom Audiences - to deliver targeted advertisements to individuals who visit our website.

The information we collect and share with third parties through cookies is aggregated and therefore anonymous. The information may be used to serve you ads in relation to our products when you visit our website and third-party websites. You can access information about Google’s Privacy Policy here (https://policies.google.com/privacy?hl=en) and you can access information about Facebook’s Privacy Policy here (https://www.facebook.com/policy.php)

Turning off cookies:

While we recommend that users enable cookies on their browsers in order to enjoy all the features of our website, it is your decision. Your internet browser should allow you to control the use of cookies. In addition, you can opt-out of Google Analytics Advertising Features here (https://tools.google.com/dlpage/gaoptout/) and Facebook here. (https://www.facebook.com/settings/?tab=ads)

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.

We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here (https://www.shopify.com/legal/privacy) including their cookies policy here (https://www.shopify.com/legal/cookies)

We use Shop Pay (Powered by Shopify) for when you would like to save your information for a faster checkout. You can read more about how Shop Pay uses your Personal Information here (https://shop.app/privacy)

Finally, we may disclose your personal information if we have reasonable grounds to believe that disclosure is necessary to prevent or lessen a threat to:

• public health and safety; or
• the life or health of an individual; or
• we are required to do so by law or court order.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

When you place an order through our website, we will maintain your Order Information for our records unless and until you ask us to delete this information.

THIRD PARTY WEBSITES

Occasionally, the AVIRO UK website might contain links to other third party websites. We are not responsible for the content or actions of any third party websites, you will be subject to their privacy policies.

SECURITY

We endeavour to store your personal information on secure servers and take steps to maintain the security of your personal information. However, we all know that no method of transmission over the Internet, and method of electronic storage, can be 100% secure. This means we cannot guarantee the absolute security of your personal information. You can find more information about Shopify’s security measures here (https://www.shopify.com/security).

YOUR CONSENT

By using our site, you consent to AVIRO UK's online privacy policy and terms and conditions. By providing your personal information to AVIRO UK, you agree to the use of your personal information in accordance with this Privacy Policy.

ACCESSING AND CORRECTING YOUR PERSONAL INFORMATION

You have the right to access personal information we hold about you where it is stored in such a way that it can be readily retrieved. If the personal information we hold about you is not accurate or complete, then you may ask us to correct it.

To update your personal information, such as your email address, you can contact us by email: uk.info@avirowear.com

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.  Additionally, please note that your information will be transferred outside of Europe, including to New Zealand, Canada and the United States.

If you feel that your personal information has not been used in accordance with this Privacy Policy please email uk.info@avirowear.com and we will ensure your concerns are addressed as quickly as possible.

CHANGING THIS POLICY

We may change this policy at any time by changing or removing existing terms or adding new ones. Changes may take the form of a completely new policy. Privacy policy changes will be advised by posting an updated policy on our uk.avirowear.com website and will apply from the date posted on the website.